Advanced analytics applications that involve artificial intelligence (AI) – usually machine learning – can create automated reports telling us who is using our products and what they are saying about them by monitoring chat over networks like Twitter and Instagram. Today marketers can take the opportunity to identify this life moment and hit them with a personalized text message phone notification or a pop-up that will appear on their Facebook feed as they check in to let their friends and family know that theyve arrived safely. By combining transactional demographic and attitudinal data from internal and external sources we can predict what customers want more accurately and make sure were in the right place at the right time to provide them. Source: https://www.artikelschreiber.com/en/.